This basic content calendar is a great first start to tracking your content marketing deliverables and publishing dates. It’s suitable for simple content programs where you’re publishing a few pieces of content a week.
It’s a simple Excel form in monthly calendar layout and does not contain any workflow or macros. You can assign a color to the media channel (social, blog, video) for an at-a-glance look at your calendar for the day, week, or month.
It can be used to organize your publishing schedule, coordinate with your team on publishing dates, plan your year or quarter in advance, and report upcoming content to managers and other teams in a form that everyone can view.